Our Comparison Shopping Partner program is designed to benefit both Comparison Shopping Services (CSSs) and merchants. Comparison Shopping Partners are specially trained to help grow your business by making the most of Shopping ads.
Gain access to four benefit categories - Education, Growth, Support and Reward - to boost your CSS team’s product, industry, technical knowledge, gain access to support and optimization tools, and increase your visibility to merchants
Here are the different benefits for our CSS Partners. Click on the four categories below to reveal the benefits
Benefits | All CSS | Partners | Premium Partners |
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done | done | done | |
done | done | done | |
done | done | done | |
done | done | done | |
Benchmarks on request
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done | done | done |
done | done | done | |
new
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done | done | done |
new
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done | done | done |
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done | done | done |
new
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done | done | done |
done | done | done |
Benefits | All CSS | Partners | Premium Partners |
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done | done | done | |
done | done | done | |
done | done | done | |
done | done | done |
Benefits | All CSS | Partners | Premium Partners |
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new
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close | done | done |
new
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close | close | done |
new
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close | close | done |
Benefits | All CSS | Partners | Premium Partners |
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new
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close | done | done |
new
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close | done | done |
new
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close | close | done |
To become a Comparison Shopping Partner, please contact your Google account manager. Or register your interest here and we’ll be in touch.
Important Note: Please ensure that you have signed up as a CSS, and gone through the approval process before considering the CSS Partner Program. Please review the requirements and process here.